Christian Retailing

ARDENT INKS DISTRIBUTION/MARKETING DEAL WITH S/R/E RECORDINGS Print Email
Sunday, 03 April 2005 08:00 PM America/New_York

Ardent Records has announced it has recently inked a deal with S/R/E Recordings, the new rock label under INO Records, to distribute and market its entire roster, including Todd Agnew, Jonah 33 and Skillet. New projects from Agnew and Jonah 33 are expected this fall, with a project from Skillet anticipated in early 2006.

“We are delighted to begin a new chapter in our history by partnering with S/R/E,” said Ardent President John Fry. “We feel a strong bond of shared commitment to ministry, authenticity and excellence. The resources of S/R/E and the INO/Integrity system will provide exciting new opportunities for our artists while allowing us to continue to identify and nurture innovative artists and produce records with the independent spirit which has focused the attention of music fans on Memphis for decades.”

“We are incredibly excited to have the opportunity to work with Ardent Records. They have an amazing history of being involved with some great rock records, from both the studio side and the label. I believe the Ardent team will continue to develop and record relevant and excellent music,” said Steve Ford, S/R/E's vice president and general manager. “To work with another label that desires to impact culture with music is refreshing and fun.”