The partnership allows Thomas Nelson to sell the products of the Vista, Calif.-based church communication and outreach tools provider to independent Christian retailers as well as ministry and church accounts.

Eric Abel, vice president of marketing for Outreach, said Nelson's "excellent reputation ... will help our products and publishing program receive greater exposure and their top-notch sales team will provide a wider range of service for our customers."

Gary Davidson, senior vice president and publisher for Nelson's Bible, reference and curriculum group, added: "We are thrilled about this opportunity to partner with Outreach to deliver a more comprehensive distribution into retail."

• Prev
• Next