Christian Retailing

THREE BIG SALES Print Email
Written by Staff   
Wednesday, 11 May 2011 08:51 AM America/New_York

Christian retail channel offers for the week of May 8

Three big sales this week focus on Bibles, homeschooling and fiction.

Running through May 22, Berean Christian Stores' two-week Bible sale offers between 30% and 50% off more than 60 different Bibles. The promotion also features several one-day specials, including 20% off children's department purchases, May 14, and boxed cards reduced by a third, May 16.

Mardel Christian & Education’s Homeschool Sale, May 14, knocks 20% off all education products. Alpha Omega products are reduced 15%.

LifeWay Christian Stores' Fiction day, also May 14, presents a range of novels for $5 each, while supplies last. Among the titles available are Francine Rivers' A Voice in the Wind, Jerry B. Jenkins' The Last Operative, Tracie Peterson's Embers of Love and Burn by Ted Dekker & Erin Healy.

The LifeWay emailing announcing the sale also includes two coupons. One takes 25% off a regularly priced fiction title, May 14 only, while the other offers the same discount on any one regularly priced item through May 21.

LifeWay's separate music promotion leads with Nicole C. Mullen's new Captivated, reduced from $13.99 to $7.99. Reduced from $13.99 to $9.99 are Listen to the Sound by Building 429, The Best of Mark Schultz and Mandisa's What If We Were Real.

Another Mardel emailing centers on Bibles for Graduates. Among the offers, an exclusive compact ESV Bible for $6.99, the Life Application Study Bible (NLT) in bonded leather for $24.99 and the NIV Study Bible, leather, for $34.99.

 
FAMILY'S MULTIPLE SAVINGS Print Email
Written by Staff   
Tuesday, 26 April 2011 09:12 AM America/New_York

Christian retail channel offers for the week of April 25

Family Christian Stores rolls out the savings in two email promotions.

The chain’s Book of the Year, Crazy Love by Francis Chan, is priced at $11.24—down from the regular price of $14.99—with 25% reductions on select other titles. They include Max Lucado's Outlive Your Life and Beth Moore's So Long, Insecurity (each $18.74) and Stormie Omartian's The Power of Praying Moms 3-in-1 collection ($14.99).

Albums reduced by 25% include Gaither Vocal Band's Greatly Blessed and Lecrae's Rehab (each $10.49) and Third Day's Move ($11.24). The promotion also includes a coupon for 25% off an entire purchase of regularly priced items, valid through May 15.

A separate Family emailing links to the chain's catalog, available online, and highlights forthcoming events: 50% off gifts for moms through May 8; $5 and 50% off kids items, May 9-19; 50% off books, May 20-June 6.

The promotion includes four coupons. There are three Create Your Own Sale offers of 25% off an entire purchase of regularly priced items, valid through July 14, and one for 33% off any one regularly priced item, through May 30.

Mardel Christian & Education spotlights the new “B.IT” apparel line from B. Haley, drummer for TobyMac and Diverse City. The tees are available for $14.99.

Parable stores offer the repackaged “Left Behind” series by Jerry Jenkins and Tim LaHaye at $9.97 each for online purchases. The Life Application Study Bible (NLT) is half price, at $34.97. A coupon offers $5 off a purchase of $25 or more through Saturday, online only.

 
EASTER WEEK SPECIALS Print Email
Written by Staff   
Wednesday, 20 April 2011 09:48 AM America/New_York

Christian retail channel offers for the week of April 18

Family Christian Stores invites shoppers to “share the good news of His hope with your Easter gift giving” with a coupon for 30% off an online purchase through April 24.

Berean Christian Stores promotes several Tommy Nelson specials, including a shiny sequin Bible for $19.99 (down from $24.99) and the Precious Moments Storybook Bible for $13.39 (reduced from $17.99).

To mark the season, CLC Bookstores recommends “a book that captures the effect of the Cross on all mankind,” offering Hanna Shahin's My Enemy... My Brother for 20% off, at $9.59.

Karen Kingsbury's Unlocked is priced at just $5 for April 22 and 23 online sales at Parable stores. The group's email promotion also includes a coupon for 15% off any one Bible purchased online through April 23.

Kingsbury features again, in a LifeWay Christian Stores promotion that offers her Leaving for $11.24, reduced from $14.99, and the movie adaptation of her Like Dandelion Dust for $10, down from $22.98. The promotion also prices Beth Moore's So Long, Insecurity for $14.99, down from $24.99.

This LifeWay emailing and the chain's music-focused one both include an offer for 40% off any one regularly priced item, for a single purchase totaling $35 or more through April 23.

 

 
LIFEWAY'S TAX DAY SALE Print Email
Written by Staff   
Wednesday, 13 April 2011 09:54 AM America/New_York

Christian retail channel offers for the week of April 11

LifeWay Christian Stores invites shoppers to its annual Tax Savings Day, April 16, with an offer of 15% off an entire purchase, including sale and clearance items.

The one-day special is included in both the chain's email promotions. One spotlights David Platt's new Radical Together, priced at $9.99 (down from the regular price of $14.99) or $7.99 when purchased in cases of 24. The audio CD edition is reduced from $25 to $17.50.

The Chronicles of Narnia: The Voyage of the Dawn Treader leads the LifeWay movie emailing, priced at $19.99 (down from $29.98). Other featured titles included What If... and Most: The Deluxe Edition each for $14.99.

Parable stores lead with Newsboys' Born Again Miracles Edition that includes four new songs, for $12.97. Through May 12, in-store shoppers can also get a free little inspiration greeting card when they buy two others.

Mardel Christian & Education also has a card deal, with a buy one, get one free offer on boxed cards. The chain also prices all performance tracks—usually retailing at $8.99-$9.99--at $5 for one week only.

Berean Christian Stores' savings are a coupon for 20% any one regularly priced item, through May 8, and $10 off a purchase of $50 or more for those registering at the chain's new Web site.

 

 
STILL RIDING THE 'SURFER' WAVE Print Email
Written by Staff   
Wednesday, 06 April 2011 09:57 AM America/New_York

Christian retail channel offers for the week of April 4

Stores continue to ride the wave of interest in the inspirational Bethany Hamilton biopic, Soul Surfer, which opens in theaters April 8.

LifeWay Christian Stores repeats its offer of last week, presenting the chance for $10 off a ticket or a $5 concession voucher with the purchase of select DVDs. The same promotion is also carried this week by Mardel Christian & Education, amily Christian Stores and Parable stores.

The LifeWay movies featured in the offer include Gifted Hands: The Ben Carson Story and Faith Like Potatoes, each selling for $14.99. Both those films are included in Mardel's line-up, which prices them at $9.99 each along with To Save a Life and Walking on Water.

Family has Faith Like Potatoes and To Save a Life for $19.99 each with the ticket special. Other titles included are Walking on Water ($15.99) and Cloudy With a Chance of Meatballs ($19.99) Family's emailing ends with a “create your own sale” coupon for 25% off an entire purchase of regularly priced items.

The $10 ticket offer is included in the 16-page Easter sale catalog spotlighted in Parable stores' mailings.

LifeWay's music promotion leads with new releases from Mandisa (What If We Were Real) and Rebecca St. James (I Will Praise You), each reduced to $9.99. Available for the same price are Kirk Franklin's Hello Fear and Francesca Battistelli's Hundred More Years, each down from $13.99

The LifeWay emailing includes an in-store 40% reduction on any one regularly priced item, April 23-May 7, for those spending $35-plus in a single purchase between April 4 and 23.

A second Mardel promotion highlights children's story Bibles available for $12.99 each and Resurrection Eggs available in-store for $9.99, reduced from $16.99.

CLC Bookcenters' Book of the Month offer prices Richard S. Jensen's Finding the Jewel in Job Loss at $9.97.

Christianbook.com's Midweek Markdowns include VeggieTales' An Easter Carol DVD $10 off at $4.99, Experiencing the Resurrection by Henry Blackaby and Melvin Blackaby reduced from $16.99 to $2.99 and Lee Strobel's The Case for Christ down from $14.99 to $7.49.

 
MAKING A SPLASH WITH 'SOUL SURFER' Print Email
Written by Staff   
Wednesday, 30 March 2011 09:33 AM America/New_York

Christian retail channel offers for the week of March 28

 The big screen release of Soul Surfer, the inspirational story of teen surfer Bethany Hamilton's recovery from a shark attack in which she lost an arm, rides high with two chains.

LifeWay Christian Stores offers coupons for a $10 ticket to see the film—releasing April 8—or a $5 concession stand voucher in DVDs it promotes in two separate emailings. The cinema savings are available in eight DVDs priced at $14.99 and $19.99, including Faith Like Potatoes, Walking on Water and To Save a Life.

The Soul Surfer special is also found in a LifeWay children's promotion that offers a range of titles for $5 each. They include the second volume of What's in the Bible? and Big Idea’s Jonah: A VeggieTales Movie.

Both LifeWay promotions also offer a pre-buy special on the April 8 DVD release of The Chronicles of Narnia: The Voyage of the Dawn Treader. Regularly priced $27.98, it is available for $17.99 in advance.

Berean Christian Stores spotlights the Soul Surfer release, encouraging shoppers to “ride the wave with Bethany.” The chain features five tie-in releases, included Soul Surfer: Movie Edition Softcover, Devotions for the Soul Surfer and the Soul Surfer Bible, NIV.

Family Christian Stores offers the New York Times best-selling Heaven is for Real for half off at $8.49 and includes a “create your own sale' coupon in its promotion, giving 25% off an entire purchase of regularly priced items. A second emailing from the chain focuses on greeting cards, with a coupon for one regularly priced card for half price.

Parable stores offer 29% off any one non-sale item in their emailings that also presents a $9.97 pre-buy offer on Beverly Lewis' forthcoming The Judgment. The book's regular price is $14.99.

Music is the emphasis for Mardel Christian & Education. Its Hot New Releases offer features $9.99 pricing for Echoing Angels' self-named release, Shawn McDonald's Closer, Kirk Franklin's Hello Fear and Mary Mary's Something Big.