Christian Retailing

TOMMY NELSON TO RELEASE NEW LUCADO KIDS DISPLAY Print Email
Wednesday, 18 August 2004 08:00 PM America/New_York

Tommy Nelson is producing a new merchandising in-line display to showcase the complete line of Max Lucado kids products. The new in-line display, called Max Lucado Kids Central, releases to stores this month.

This display will showcase all Lucado children's series-including Hermie & Friends, the "Wemmicks" series and picture books from Crossway-allowing consumers to more easily locate Lucado's products. It includes laminated long-life shelftalkers, a 3-D header, a clip strip for mini-plush characters, and an insert display to hold board books.