Send the Light Inc. (STL) has announced an agreement with Genesis Marketing Group for sales representation to independent Christian market stores as of Jan. 1. Genesis will offer products from several STL divisions including STL/FaithWorks, its sales and marketing division; STL/Authentic Media, its publishing arm; STL/Great Value Books, its overstock and remainders division; and STL/Appalachian and STL/Homeschool Headquarters, its wholesale divisions.

“This move continues STL's commitment to serve the (Christian market) through innovative supply-chain management solutions,” said Dave Sheets, STL's chief sales officer. “Genesis will be a crucial link to the (Christian) retailer and will allow us to tell our story more effectively.”

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