Employees from Bob Siemon Designs are to volunteer at Christian stores the week before Christmas to assist during the busy holiday season. The service is part of an annual program the Santa Ana, Calif., jewelry company performs to help retailers increase sales traffic.

Participating retailers can consult representatives about selling jewelry as gifts, merchandising and proper maintenance of a jewelry section. “This is a unique way for us to interact with our retailing partners,” said Natalie Clark, marketing director for Bob Siemon Designs.

“The relationships we have with Christian retailers is one of the greatest joys for us as a company. We are excited to have this opportunity to work side-by-side with them and to do so during the Christmas season makes it that much more special,” she said.

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