Christian Retailing

'Yo Amo La Biblia' campaign launched Print Email
Sunday, 25 June 2006 08:00 PM America/New_York

The American Bible Society has launched a “Yo amo la Biblia (I love the Bible)” campaign to reach the Spanish-speaking population. At this year's Expolit convention in Miami in May, attendees received T-shirts promoting the campaign, which will include an audio version of the Bible released this fall.