Christian Retailing

Harvest House Publishers celebrates coloring book success Print Email
Written by Taylor Berglund   
Monday, 21 March 2016 11:57 AM America/New_York

color-promises-of-godHarvest House Publishers announced Friday that its new coloring book line has more than 500,000 copies in print. Harvest House also has a total of 13 titles scheduled to be in print by the end of 2016, with several more slated for early 2017.

The publisher's commitment to deliver unique content to enrich personal and spiritual lives led to the creation of the "Color the Bible" series. These books aim to provide a time of personal renewal and encouragement, while improving concentration and unlocking creativity. Each illustration within the coloring books, including Color the Psalms, Color the Proverbs, Color the Promises of God and Color the Names of God, incorporates scripture for meditation.

Brad Moses, vice president of sales, said his hope is to see Harvest House become the Christian adult coloring book authority.

“Core to the Harvest House mission is a desire to reach the masses with affordably priced books,” Moses said. “We’re doing this by distributing our coloring books throughout Christian retail, general and mass markets, warehouse clubs and other nontraditional accounts.”