Christian Retailing

‘War Room’ DVD reaches No. 1 Print Email
Written by Taylor Berglund   
Thursday, 14 January 2016 03:28 PM America/New_York

WarRoom-webWar Room, the hit Kendrick Brothers film, launched on Blu-ray and DVD Dec. 22 and quickly topped both Christian and mainstream retail charts, according to Provident Films Senior Vice President Ben Howard. War Room ranked No. 1 of all DVD projects of any genre. The DVD has been on the SoundScan list for five weeks and is currently No. 1, followed by two previous Kendrick Brothers releases, Courageous and Fireproof.

The War Room film has been nominated in several Movieguide award categories, with the winners to be announced Feb. 5. Additionally, War Room actress and Bible teacher Priscilla Shirer will participate in the 2016 Super Bowl Gospel Celebration on Feb. 5. Additional events are planned throughout the year focused on the power of prayer.

Howard said he hopes War Room’s retail success continues.

“We are thrilled that War Room is the No. 1 DVD in America following its record-breaking theatrical run,” he said. “We anticipate the sales trajectory will continue.”