Christian Retailing

FaithWords reaches Facebook milestone Print Email
Written by Christine D. Johnson   
Monday, 04 August 2014 11:55 AM America/New_York

FaithWords-webFaithWords, an imprint of Hachette Nashville, has topped 1 million fans on Facebook.                       

“This enormous online following provides FaithWords with a unique marketing tool,” said publisher Rolf Zettersten. “This page has become a destination for those seeking information and inspiration by faith-based authors.”

With more than 7 million stories created—including likes, comments and shares this year—FaithWords has a significant fan base. Top performing posts include content by authors Joel Osteen, Joyce Meyer, Joseph Prince, T.D. Jakes, John C. Maxwell, Ted Dekker and James Dobson. 

The average reach for new and established FaithWords authors is 360,000 unique views per post. This provides a quick and immediate connection for authors and their readers as the FaithWords audience continues to grow with an average of 200,000 likes each month.