Christian Retailing

ICRS: Philip Yancey addresses Parable, Covenant retailers Print Email
Written by Ginny McCabe   
Monday, 23 June 2014 10:49 PM America/New_York

YanceyParableSigningBest-selling author Philip Yancey met with Parable and Covenant Group retailers to share more about his forthcoming Zondervan release, Vanishing Grace: Whatever Happened to the Good News? (Oct. 21).

"Philip's message is incredibly important to help us as believers to be reminded of that incredible grace of God that we need to have reflected in our lives," said Steve Potratz, president of The Parable Group.

People inside and outside of the church are still thirsty for grace, Yancey observed. He said grace can bridge the gap across the movement away from Christianity, inviting outsiders as well as insiders the chance to take a deeper look at why it matters and what could reignite its appeal.

“What happened to the good news?” Yancey said. “We’re going through a crisis, where our roots are being uprooted.”

In his timely message, he said readers will discover answers to questions like, “How can Christians offer grace in a way that is compelling to a jaded society?” and “And how can they make a difference in a world of such wrenching need?”

Yancey explores how to present the good news to today’s culture. He also offers illuminating stories of faith that are expressed through pilgrims, activists and artists, and challenges Christians to become living examples of their faith.

“Once I started hearing Philip talk about his approach as a journalist, and the stories he was sharing about what these pilgrims, artists and activists were doing, and how they were making a difference, that’s when I became passionate the message of grace,” said Tom Dean, senior marketing director of Zondervan, at the event.

“It’s one of those books that I’ve been telling everyone about, because it has such a vital message for the church today,” Dean said. “Philip has a good understanding of the critical need for us to be reaching millennials.”

Prior to his address, Yancey and his wife, Janet, took the time to greet each retailer. At the conclusion of the message, he signed copies of Vanishing Grace for attendees.