Christian Retailing

Barbour launches Shiloh Run Press imprint Print Email
Written by Jeremy Burns   
Tuesday, 07 January 2014 04:02 PM America/New_York

BarbourSmallLogo-webBarbour Publishing announced yesterday the launch of Shiloh Run Press, a new publishing imprint.

In addition to providing a new category umbrella for Barbour’s original full-length fiction line, acquisitions for Shiloh Run Press will focus heavily in the Christian Living category and on new and experienced authors with fresh messages for today’s Christians.

Shiloh Run Press titles will begin to release this spring, ramping up to approximately 35–40 titles by 2015. One of the first titles to release under the new imprint will be Thank You, Billy Graham, compliled by the titular evangelist’s grandchildren—Jerushah Armfield, Aram Tchividjian and Basyle Tchividjian.

Shiloh Run Press will also release audio editions of most of its new titles in both downloadable and CD formats.

Shiloh Run Studios, an offshoot of Shiloh Run Press, will focus on original direct-to-digital serialized fiction, with its first 13-part digital short series—Hidden Falls by Olivia Newport—releasing weekly from January through April. Shiloh Run Studios will release at least one new digital short every week for the rest of the year.

The company’s Barbour Books imprint will continue to publish Christian promotional and bargain books with focus on novella collections, illustrated Bible reference, devotional and inspirational collections and a substantially increased Bible line-up. Casa Promesa, Barbour’s Spanish language imprint will continue to publish approximately 18– 24 new titles per year.

“We’re thrilled to add Shiloh Run to the Barbour family of brands and see it as part of a long-term opportunity to better adapt to a changing marketplace,” said Barbour CEO Timothy H. Martins. “I believe this new approach will add some publishing clarity for our staff, authors and agents, trading partners, and ultimately our readers as we navigate the waters of change.”