Book Fun Magazine and DeeperCalling Media have announced a co-marketing agreement designed to increase the exposure of both companies' advertising campaigns.

Effective immediately, Book Fun will manage product featured on DeeperCalling's bookseller webstores and bookseller email campaigns. Under the agreement, Book Fun and DeeperCalling will provide "a one-stop solution that enables publishers to reach avid book readers and online shoppers," company officials said.

Products will be showcased in Book Fun, the publication of Christian Book Lovers, and DeeperCalling's webstore platform?used by Christian retailers nationwide for online shopping and email marketing.

Book Fun becomes the official magazine of DeeperCalling, and the publication will be promoted online and via email?increasing its reach. In return, DeeperCalling will become the official retailer partner of Book Fun.

"The magazine currently goes out to 62,000, and this partnership is a match made in heaven," said Book Club Network CEO Fred St Laurent. "We believe the combined efforts of our two organizations will help authors and publishers as well as give our readers access to quality books and other products at competitive prices."

DeeperCalling CEO Bill Goodyear added: "This agreement allows publishers to advertise product releases across an extensive network of Christian bookstores both online and via email. It is a natural extension of Book Fun Magazine's goal?to reach readers with product information and reviews."

Vist www.deepercalling.com for more information on DeeperCalling Media and www.bookfunmagazine.com for more information on Book Fun.

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