Christian Retailing

Grupo Nelson sells out Spanish 'Glo' Bible during launch Print Email
Written by Eric Tiansay   
Thursday, 21 March 2013 01:00 AM America/New_York

Grupo Nelson recently launched—and sold out—of the Spanish version of the award-winning Glo Bible, a first for the Thomas Nelson Spanish imprint.

In addition to five Bible translations and an atlas, Glo features more than 7,500 encyclopedia articles, 2,300 high-resolution photos, approximately 500 virtual tours of ancient biblical sites and 140 maps of the Holy Land.

Immersion Digital's Glo was voted best in the Bible category in the Evangelical Christian Publishers Association's annual Christian Book Awards in 2010—the first interactive digital Bible to win in the category. The Glo Bible is published by Zondervan, now a sister company to Nelson under the HarperCollins Christian Publishing umbrella.

"Zondervan took a smart, strategic risk when [it] originally launched the English version of Glo in 2010," said Mark Schoenwald, president and CEO of HarperCollins Christian Publishing. "The company discovered a consumer need. Grupo Nelson realized that the Spanish Bible market also had shown a digital shift and partnering with Immersion Digital ensured that we would be the first to meet the consumer demand."

The original Spanish Glo is for computers using a Windows-based system. In the next few months, the Spanish version of Glo will be made available for Mac and iOS devices.

Click here for more information on the Spanish Glo.