Christian Retailing

Winter Jam tour sees success Print Email
Written by Christine D. Johnson   
Monday, 05 March 2012 09:38 AM America/New_York

The Winter Jam 2012 Tour Spectacular—Christian music’s largest annual tour—has played to nearly 347,000 people to date this year, with capacity audiences in 22 of the tour’s first 29 cities. Additionally, more than halfway through its 17th season, more than 105,000 people have made decisions for Christ.

With the largest three-day opening attendance in Winter Jam history, the 47-city tour—headlined by GRAMMY-nominated alternative rockers Skillet—launched in Charleston, W.Va., Jan. 6, and ends in Grand Rapids, Mich., April 1. It has drawn sell-out crowds in Greensboro, N.C.; Columbus, Ohio; Oklahoma City; and Atlanta, among other major venues.

Founded and hosted by GRAMMY-nominated group NewSong, this year’s tour also features Sanctus Real, former Newsboys frontman Peter Furler, Kari Jobe, Building 429, Group 1 Crew, illusionist Brock Gill and speaker Nick Hall. The OneVerse Pre-Jam Party includes performances from Dara Maclean, For King & Country and We As Human.

Winter Jam creator and NewSong co-founder Eddie Carswell said this year’s tour is “one of the most musically diverse line-ups we’ve ever offered.”

Admission is $10 at the door, with no ticket required. For all tour dates, visit