"With God's help, our goal will be to reach more people with the gospel," said Aurelio Barreto III, founder of NOTW and C28--a chain of youth-targeted clothing stores--as well as a CBA board member.

Truth Soul Armor owner Jeff Ray will direct branding and product design for the line in his new role. Bill White, director of sales for NOTW, will also direct TSA sales, Barreto said.

Click here for more information on TSA.

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