Christian Retailing

POST-THANKSGIVING SALES PREVIEWED Print Email
Written by Staff   
Tuesday, 23 November 2010 02:22 PM America/New_York

Christian retail offers for the week of Nov. 22

Shoppers get a preview of what will be on offer in post-Thanksgiving sales from Berean Christian Stores and CLC Christian Bookcenters.

At Berean locations, they will find $5 specials that include $5 CDs from artists including Casting Crowns, Matt Maher, Francesca Batistelli and Brandon Heath. DVDs available for the same price include holiday favorites The Christmas Shoes and The Christmas Blessing.

There are also savings on wall art during the Nov.26-28 event, with all items priced up to $99.99 available for 20% off, a 30% discount on products between $100-199.99 and 40% off items over $200. The emailing includes an in-store coupon for $5 off any purchase of $25-plus.

CLC Christian Bookcenters promises Early Bird savings for visitors beween 8 a.m. and noon on Nov. 26 and 27. Among promoted titles are Francis Chan’s Crazy Love and Don Piper's 90 Minutes in Heaven, for $7.50 each.

Mardel Christian & Education focuses on Sarah Palin's new book, offering America By Heart: Reflections ion Family, Faith and Flag, for $17.99, reduced from $25.99.

Parable customers are invited to “Answers Jesus' Call” with special pricing on Sarah Young's Jesus Calling devotional and the children's edition, each available online for $14.97. Other featured titles include holiday romance compendium A Prairie Christmas Collection for $12.97 online. The Parable promotion include a coupon for $10 off a $40-or-more online purchases through Nov. 27.

Parable's separate music promotion spotlights Christmas releases from Susan Boyle (The Gift) and Jackie Evancho (O Holy Night). They are available online for $12.97 and $9.98 respectively.

 
CHRIS TOMLIN TAKES CENTER STAGE Print Email
Written by Staff   
Tuesday, 16 November 2010 12:38 PM America/New_York

Christian retail offers for the week of Nov. 15

Worship favorite Chris Tomlin's new And If Our God is For Us... is the featured release for Mardel Christian & Education, LifeWay Christian Stores and Parable stores. Mardel offers the album for $9.99--regular price $13.99--through Nov. 22, while LifeWay has it available for $11.99. The release is priced at $11.97 online for Parable shoppers.

Mardel also promotes Tomlin's back catalog, pricing Arriving and See The Morning at $5 each, while Hello Love and Christmas recording, Glory in the Highest, are each $7.99.

LifeWay presents "Just in Time for Christmas" music, including Susan Boyle's The Gift, $2 off at $9.99, and WOW Hits 2011 (various artists), reduced from $14.99 to $10. Featured DVDs include A Christmas Snow, available for $15.99 (regular price $19.99). 

In Parable’s email promotion, the Tomlin offer is followed by a Christmas focus, with Christmas Stories for Bedtime on sale online for $5.99 and VeggieTales' new Christmas-themed It's a Meaningful Life available for $11.97.

CLC Bookcenters also concentrate on Christmas, with two Home for the Holidays collections—from Point of Grace's and Crystal Lewis—available for purchase at $11.99 each. The Essential Christmas Collection is priced at $10.99

Other featured holidays releases include David Phelps' Christmas (reduced from $13.99 to $11.49), A Brooklyn Tabernacle Christmas (from $14.98 to $12.99) and VeggieTales' 25 Favorite Christmas Songs (from $6.99 to $5.98). The CLC emailing also includes a coupon for 20% of any one regular priced item, in-store.

 
'DECISION POINTS,' OPEN HOUSE Print Email
Written by Staff   
Tuesday, 09 November 2010 01:03 PM America/New_York

Christian retail offers for the week of Nov. 8

Riding a wave of media attention for the release of Decision Points, Mardel Christian & Education spotlights the new memoir by former President George W. Bush in its weekly emailing. The chain offers the Crown title for $24.99, down from the regular price of $35. 

LifeWay Christian Stores focuses on its two-day Open House Sale, Nov. 12-13, with savings of up to 66% on select Bibles, books, CDs, DVDs and children's products. The promotion offers a $10 savings card on in-store purchases of more than $40, while the first 50 customers at each outlet on Nov. 12 will be given a free paperback copy of C.S. Lewis' "The Chronicles of Narnia". The following day, the first 100 shoppers will be given a free MercyMe water bottle.

In its separate music emailing, the chain promotes Susan Boyle's The Gift as the lead title in its Christmas CD focus. The album is priced at $9.99, $2 off the regular price. Among $5 titles available is Chris Tomlin's Glory in the Highest, while Point of Grace's Home for the Holidays is reduced from $13.99 to $11.99.

Family Christian Stores also focuses on the holiday season, with The Gift priced at $14.99. The chain spotlights advent decorations and ornaments: A six-piece nativity set from Willow Tree is priced at $67.99 while a creche costs $99.99. Tree ornaments including hand-painted releases are priced from $7.99 to $39.99.

Berean Christian Stores emphasizes its Bible Sale Event, offering 50% off select editions through Nov. 20. The chain's email promotion also includes a $10-off coupon for any in-store purchase of $50-plus on Nov. 10.

Parable stores lead their promotion with Karen Kingsbury's new Unlocked at an online price of $12.97, down from $14.99. Other featured items include The Poverty and Justice Bible, reduced from $19.99 to $16.97, and DVD, Mandie and the Cherokee Treasure, at $17.97 (regular price $22.95).

 
LIFEWAY'S HARVEST PARTY Print Email
Written by Staff   
Tuesday, 26 October 2010 12:30 PM America/New_York

Christian retail offers for the week of Oct. 25

Savings of up to two-thirds on select children's products are offered as part of LifeWay Christian Strores' Harvest Party, to be held Oct. 30.

The two-hour event will feature savings like The Jesus Series Read and Share Bible: Life and Miracles DVD for $5 (usual price $14.99) and any four of the “I Can Read” series titles for $10. The Gigi Dress-up Kit is reduced from $19.99 to $11.99 while the Bibleman Cape & Mask set is reduced from $12.99 to $7.99.

The LifeWay emailing announcing the party—to include activities and snacks—also presents a pre-buy of $9.99 for Chris Tomlin's And If Our God Is For Us, regular price $13.99. Purchasers also get a free Sixsteps Records 2010 New Music Sampler CD.

Children's products are a focus for Parable stores, too, with Bible Stories for Curious Kids down from $14.99 to $13.19 in-store and $10.97 online, The Parable promotion centers on John Piper's Think, offered for $17.97 (regular price $19.99). Parable also prices the new Common English Bible New Testament in leather at $12.97, down from $15.

Mardel Christian & Education focuses on a Zondervan Bibles sale, with up to 50% off select editions including the NIV Thinline Bible in premium leather (down to $24.99) and the updated NIV Study Bible Bible reduced from $59.99 to $34.99.

The chain also prices half a dozen children's DVDs at $5.99 and less, including VeggieTales' Where's God When I'm Scared and the BBC production of The Chronicles of Narnia: Prince Caspian/The Voyage of the Dawn Treader.

Family Christian Stores has $15 off The Lucado Life Lessons Study Bible in the New King James Version, priced at $55.99.

 
STORE DAY BOOST, GUITAR PRAISE SPECIAL Print Email
Written by Staff   
Wednesday, 20 October 2010 10:47 AM America/New_York

Christian retail channel offers for the week of Oct. 18

Christian Store Day gets a promotional nod from two chains.

Berean Christian Stores promises hourly giveaways at its locations during the Oct. 23 event, while LifeWay Christian Stores invites shoppers to its locations for the event.

Berean's big music offer is Third Day's new Move for $10.97 for the first week of release. Try Tribbett's Fresh is reduced from $15.99 to $10, while new books by Philip Yancey (What Good is God?) and Joel Rosenberg (The Twelfth Imam) are also discounted, from $23.99 to $19.19 and from $26.99 to $21.59 respectively.

LifeWay also promotes its October specials to mark Pastor Appreciation Month. Among them are the HCSB Study Bible (reduced from $49.99 to $39.99) pastors' mugs for $9.98. The chain's emailing also promotes Beth Moore's new Bible study, Paul: 90 Days In His Journey of Faith, for $19.85 (down from $24.99).

Third Day's new album is featured by Parable and Mardel & Christian Education, too. Parable makes it available for $11.97, also promoting Rosenberg's new title and John Sheasby's The Birthright (from $16.99 to $14.97).
Mardel's promotion also highlights 20% off select HCSN Study Bibles and Swanson's popular Faith Bands for $2.99 a pack.

Family Christian Stores has a youthful focus, leading with 70% off Guitar Praise—down to $22.97. Other featured items include VeggieTales' new DVD, It's a Meaningful Life (from $14.99 to $12.97) and the new Veggie Bands collection for $4.99 a pack.

 
A WELCOME FOR 'WONDER' Print Email
Written by Staff   
Wednesday, 29 September 2010 09:06 AM America/New_York
Christian retail offers for the week of Sept. 27

Long-time music favorite Michael W. Smith's 22nd release, Wonder, grabs the spotlight for two chains and Parable group independents.

The new album is priced at $9.99 by LifeWay Christian Stores and Mardel Christian & Education, down from $13.99. Parable's online purchase price is $10.97 and the group's email promotion includes an online coupon for 15% off a music purchase through Saturday.

Both chains also feature Bebo Norman's new Ocean in their highlighted music, with Mardel offering it at the regular price of $13.99 and LifeWay discounting it by $2. LifeWay also prices Bill & Gloria Gaither's new Giving Thanks and Count Your Blessings at $11.99 each.

Mardel also offers Third Day's Oct. 19 release, Move, for a pre-buy price of $11.99, with a free t-shirt also included. LifeWay's Third Day advance purchase offers the new release for $9.99, bundling it with a free copy of the band's previous Chronology, Volume One.

LifeWay also promotes its in-store Kids Day, Oct. 2, to mark the release of VeggieTales' new It's a Meaningful Life. The two-hour event, from 11 a.m., will include crafts and snacks, with one-day specials offering several children's books for $5 each.

 
LABOR DAY LEADERS Print Email
Written by Staff   
Wednesday, 01 September 2010 09:48 AM America/New_York
Christian retail offers for the week of Aug. 29

A variety of savings compete for the attention of Labor Day weekend shoppers.

There is a strong focus on pre-buys, with LifeWay Christian Stores and Berean Christian Stores seeking advance purchases of Third Day's Move, due out next month.

LifeWay has the CD available for $9.99 (regular price $13.99), with a free copy of the band's Chronology, Volume One. Berean lists the forthcoming release at $10.97 and offers a free copy of the group's latest recording, Revelation, citing the pair as a $29.98 value.

Looking further ahead, LifeWay also offers a pre-release deal for Chris Tomlin's And If Our God Is For Us, not due out until mid-November. Advance purchases at $9.99—$4 off the usual price—qualify the buyer for a free copy of the Sixsteps Records 2010 New Music Sampler.

Other LifeWay offers see Israel Houghton's Love God, Love People and Jeremy Camp's We Cry Out: The Worship Project reduced from $13.99 to $12.99 and $10 respectively.

The LifeWay emailing includes a Labor Day Weekend Sale coupon for 33% off any one full-priced item, while Berean's promotion offers $10 off any in-store purchase of $30 or more through Sept. 1. The Berean emailing also reduces Casting Crowns' Until The Whole World Hears from $13.99 to $10 and The Afters' Light Up The Sky from $15.99 to $10.

Family Christian Stores, meanwhile, goes to the movies. The chain promotes the Sept. 24 theatrical release of Like Dandelion Dust, the movie based on Karen Kingsbury's book of the same name, with an exclusive $5 behind-the-scenes documentary. It also prices the new movie edition of the book at $11.99, down from $14.99.

A separate Family emailing highlights VeggieTales' new It's a Meaningful Life, with a pre-buy price of $12.97 on the October release, twinned with a free VeggieTales Lessons for a Lifetime triple feature. The chain also promotes its Oct. 2 premiere event, when the new film will be screened in stores.

Parable Christian Stores feature Emily Colson's Dancing with Max, pricing the memoir at $14.97, down from $16.99. Mardel Christian & Education offers Max Lucado's Out Live Your Life for $17.99, $7 off the regular price, and David Platt's Radical for $10.99 instead of $14.99. Mardel also takes $10 off the new Family Reading Bible, pricing it at $29.99.

 
JEREMY CAMP'S WORSHIP PROJECT Print Email
Written by Staff   
Tuesday, 24 August 2010 03:46 PM America/New_York

Christian retail offers for the week of Aug. 23

Award-winning Jeremy Camp's We Cry Out: The Worship Project leads the music-centered offers from three chains.

LifeWay Christian Stores and Mardel Christian & Education each price the new release at $9.99, while the CD (regular price $13.99) is available for $10.97 at Berean Christian Stores.

Berean twins its offer, however, with a pre-buy for Third Day's Move, coming Oct. 19, that prices that release at $10.97-and includes a free copy of the band's previous release, Revelation, a $29.98 value. The Berean emailing also includes a coupon for $10 off any in-store purchase of $40 or more, through Aug. 26.

LifeWay's new music promotion includes Natalie Grant's Love Revolution, down from $18.98 to $11.99 and Britt Nicole's five-track Acoustic for $5. The emailing also features a $7.99 DVD sale, with titles including Bella, Christy: A New Beginning, Where the Red Fern Grows and Mandie and the Secret Tunnel.

Other music offers from Mardel include Randy Travis' I'll Fly Away for $11.99, The Hoppers' Something's Happening for $13.99 and Love Revolution for $9.99. The chain offers Max Lucado's latest book for $17.99, reducing Outlive Your Life from $24.99.

The book is also marked down to lead LifeWay's reading offers, priced at $17.49. Similarly discounted is The Mentor Leader by Tony Dungy, while The Power of a Whisper by Bill Hybels is reduced from $22.99 to $17.24 and Stormie Omartian's The Power of a Praying Life goes down from $13.99 to $10.49.

Family Christian Stores offers 50% off select videos. Titles available include Facing the Giants, Gifted Hands: The Ben Carson Story and The Secrets of Jonathan Sperry. Bargain DVDs offered for $6.97 each include The Genius Club, Mysteries of the Dead Sea Scrolls and God's Outlaw.