Christian Retailing

COMPETING FOR KIDS Print Email
Written by Staff   
Wednesday, 02 March 2011 09:49 AM America/New_York

Christian retail channel offers for the week of Feb. 28

LifeWay Christian Stores and Family Christian Stores offer competing children's events, March 5.

LifeWay's Kids Day, 11 a.m.-1 p.m., includes crafts, snacks, fun activities and a one-day sale. Among the offers are up to 85% off select VeggieTales books, and the new 'Twas the Night Before Easter DVD available for $9.99 (regular price $14.99). Half-off pricing sees triple-feature VeggieTale DVDs available for $7.49.

The LifeWay promotion also promises "something for the grown-ups,” with a coupon for 25% off one regularly priced item on the same day.

Meanwhile, Family stores will be premiering 'Twas the Night Before Easter with screenings at 10 a.m., noon and 2 p.m. The DVD is available for pre-buy at $12.97 and the first 40 children at the in-store events will receive a poster and balloon

Francesca Battistelli's sophomore release, Hundred More Years, is featured in LifeWay and Mardel Christian & Education music promotions. The album is available for $13.99 at LifeWay, which offers Brandon Heath's Don't Get Comfortable and MercyMe's All That Is Within Me for $5 each. Michael W. Smith's latest, Wonder, is priced at $10.

Mardel offers Battistelli's new CD for $9.99 and a deluxe edition of her previous, My Paper Heart, for $5.99. The chain also prices WOW #1s at $12.99 and the collection's deluxe edition at $18.99.

Berean Christian Stores promotes its new Church Resource Catalog in an emailing that also includes a coupon for $10 off a $50-plus purchase, valid through March 6.