Christian Retailing

NEWSLETTERS Current Issue ICRS: Mary Manz Simon honored for 20 years of children’s workshop
ICRS: Mary Manz Simon honored for 20 years of children’s workshop PDF Print E-mail
Written by Natalie Gillespie   
Tuesday, 24 June 2014 11:19 AM EDT

MaryManzSimon-20YearsChildren’s author and trends expert Dr. Mary Manz Simon threw a party Monday afternoon with hundreds of retailers in attendance to celebrate the 20th year of her Children’s Trends Workshop, presented annually at ICRS. Seats were decorated with T-shirts, party horns and chocolate to mark the occasion, and attendees were also treated to fresh-baked cookies and cupcakes at the end of the event.

Special guests included the children’s characters Iesodo and Rippy, actress Erin Bethea and Mark Hall of Casting Crowns, who told the audience about his new children’s book with Matthew West, City on a Hill. Simon updated retailers on the latest trends in kids’ products, including for the first time Cross:Scan data on children’s products. Simon stressed that one important thing for retailers to know is that data shows that consumers are not looking for the lowest-priced children’s items, but are looking for personalized products and items that best fit the occasion or need. She also reminded retailers that today’s consumers are savvy researchers and are more likely to buy in-store if they have already read about the item online.

CBA and the Association of Logos Bookstores surprised Simon during the event with special awards to celebrate her 20 years of delivering the popular workshop. Vendors also treated retailers to a record number of free products, from tattoo kits to picture books and from candy to DVDs.

 

In this current issue:

Report: LifeWay eyes site for new headquarters

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LifeWay Christian Resources has entered talks to purchase a 1.6-acre...

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2015 ICRS to expand international offerings

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An expanded international program at the 2015 International Christian Retail...

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Chris Tomlin marks biggest tour yet with CURE partnership

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More than 200,000 people attended GRAMMY-winner Chris Tomlin's Love Ran Red Tour...

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Award-winning author Vicki Courtney signs multi-book deal

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B&H Kids, the children’s imprint of B&H Publishing Group, has...

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B&H, LifeWay take home six SEPA Awards

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B&H Español and LifeWay Español won a combined six awards...

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CR Update takes Memorial Day break

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The Christian Retailing Update newsletter will not sent Monday, May...

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Industry veteran joins Eerdmans as new editor-in-chief

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William B. Eerdmans Publishing Company, an independent family-owned publisher since...

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2015 Christy Awards announces event speakers

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The 2015 Christy Awards for excellence in Christian fiction will...

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LifeWay prayer event taps into Kendricks' new film theme

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LifeWay Christian Stores will be holding a War Room Day of...

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Send The Light launches new 'user-friendly' website

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Send The Light Distribution (STL) rolled out a brand new...

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B&H books launch alongside Kendricks' 'War Room' film

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War Room, the highly anticipated fifth film from Alex and...

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Audio Adrenaline's latest album debuts atop 'Billboard' chart

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Two-time GRAMMY Award-winning group Audio Adrenaline's latest album, Sound of...

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