Christian Retailing

NEWSLETTERS Current Issue Harvest House moves to Genesis Marketing Group
Harvest House moves to Genesis Marketing Group PDF Print E-mail
Written by Jeremy Burns   
Wednesday, 08 January 2014 04:33 PM EST

HarvestHouseNew-webIn a move driven by long-term sales strategies at the corporate and field levels, Harvest House Publishers announced Monday that it has begun a new partnership with Genesis Marketing Group for sales representation services to the independent Christian retail market. The change to Genesis was complete as of November 2013, but begins in earnest this month.

Genesis Marketing Group, based in Greenville, SC, has more than 30 years of industry experience. The company was responsible for sales to more than 1,000 independent book and gift stores across the country in 2012. Genesis also represents other vendors such as Howard Books, Gospel Light and Gregg Gift Company.

“We are thrilled to be working with David George and his team at Genesis,” said Shane White, senior sales manager for Harvest House’s CBA division. “It has been a joy to get to know their staff and we are looking forward to a long and successful partnership.”

“Two qualities in particular made a huge impression on me during our initial conversations,” said David George, president of Genesis. “The first was their commitment to publishing Christ-honoring and biblically accurate titles. The second was their emphasis on relationships both within the company itself and when conducting business. These two specific traits make for an ideal partnership.”

“We have just begun our new relationship with Genesis Marketing Group, and we couldn’t be more pleased with their genuine enthusiasm for our books, their early sales performance on our behalf and their passionate commitment to excellence in all their sales endeavors,” said Bob Hawkins, Jr., president of Harvest House. “We very much look forward to an exciting 2014 and beyond with the entire Genesis team.”

 

In this current issue:

Dr. Dobson’s ‘Family Legacy’ simulcast sees big turnout

News image

Hundreds of thousands of people worldwide saw the inaugural film...

READ MORE

‘Same Kind of Different as Me’ begins filming

News image

Paramount Pictures has started production on the true story told...

READ MORE

AAP: Religion publishers’ sales rise in July

News image

The Association of American Publishers (AAP) StatShot report issued Tuesday...

READ MORE

Family Christian Stores plans World Vision celebration

News image

Family Christian Stores is inviting customers to visit one of...

READ MORE

Matthew West song celebrates Royals, helps fan

News image

When the Kansas City Royals baseball team became 2014's American...

READ MORE

Legacy Press Bible wins Moonbeam book award

News image

The 50 Word Bible by Dan Miley (Legacy Press) has...

READ MORE

Barbour author Annie Tipton receives honor

News image

Barbour Publishing’s children author Annie Tipton has received a Milligan...

READ MORE

YouVersion app adds new MEV translation

News image

Passio, an imprint of Charisma House Book Group, publisher of...

READ MORE

Group Publishing reverses sell-direct decision

News image

Group Publishing announced a decision to continue to sell its...

READ MORE

Simon & Schuster inks deal with Amazon

News image

Simon & Schuster and Amazon have reached a multi-year agreement...

READ MORE

ECPA announces Top Shelf Awards

News image

The art and science of book design was celebrated Tuesday,...

READ MORE

Nazarene Publishing House set to close

News image

Nazarene Publishing House (NPH) and Beacon Hill Press of Kansas...

READ MORE
100%
-
+
0
Show options

a