Christian Retailing

NEWSLETTERS Current Issue David C Cook launches digital-first book line
David C Cook launches digital-first book line PDF Print E-mail
Written by Eric Tiansay   
Wednesday, 23 January 2013 09:29 AM EST

David C Cook has launched its digital-first book line with a "thought-provoking" title. Dubbed an "unorthodox book," The Most Important Thing Happening by Mark Steele, a writer for VeggieTales and president of Steelehouse Productions, uses absurdities from 11 fantastical short stories to reflect the truth of God's work in people's lives.

"The digital marketplace has opened up new opportunities and audiences for authors of Christian content," said Don Pape, vice president of trade publishing at David C Cook. "With this, our initial digital-first offering, we are excited to reach readers who may not have previously picked up a Christian novel. Mark's voice is unique in Christian fiction, and I believe digital consumers will find this read both entertaining and thought-provoking."

Cook's Director of Digital Content Michael Covington added: "By offering books initially in digital formats, we can be more creative in terms of how that content is packaged and distributed. Additionally, it's our aim to make many of our digital-first titles available in print via print-on-demand technology, so bookstores and readers wanting a bound copy should be able to place orders via Ingram or their favorite retailers, respectively."

 

In this current issue:

United Methodist publisher dedicates new headquarters

News image

The United Methodist Publishing House (UMPH) celebrated the dedication of...

READ MORE

Hobby Lobby, Mardel file credit card fee lawsuit

News image

Oklahoma City-based Hobby Lobby Stores and Christian retail chain Mardel...

READ MORE

Downloads take off for Lysa TerKeurst’s First 5 app

News image

New York Times best-selling author Lysa TerKeurst, along with Proverbs...

READ MORE

Romance Writers of America honors Irene Hannon

News image

Irene Hannon, best-selling author of more than 50 novels, won...

READ MORE

Pillar reunites to release first album in six years

News image

Christian rock group Pillar is releasing its first album in...

READ MORE

Partnership broadens reach of International Children’s Bible

News image

The International Network of Children’s Ministry (INCM) announced Tuesday that...

READ MORE

Audiobook sales rise significantly in 2014

News image

The audiobook industry is continuing to expand in sales as...

READ MORE

Thomas Nelson promotes senior marketing staff

News image

Thomas Nelson announced two senior marketing promotions July 24. Michael Aulisio...

READ MORE

Jason Crabb honored with street name in hometown

News image

Jason Crabb was recently honored with a street name, “Jason...

READ MORE

Glory Haus gourmet initiative helps the homeless

News image

Glory Haus’ new line, “Pickles with a Purpose,” launched earlier...

READ MORE

'Today's King James' gains traction

News image

The Modern English Version (MEV) Bible is poised for sustained...

READ MORE

CPE Murfreesboro event seeks to equip, engage retailers

News image

Christian Product Expo (CPE) returns Sept. 20-22 to “encourage, equip and...

READ MORE
100%
-
+
0
Show options

a