Christian Retailing

Low-cost, online-ticketing service launched Print Email
Written by Eric Tiansay   
Monday, 20 September 2010 02:59 PM America/New_York
Derek Schaaf--a former executive for CMC Distribution, once the largest Christian music distributor in Canada--has launched a company that offers a low-cost, customizable online-ticketing service for conference organizers, event planners and concert promoters.

YourTicketZone is offered free to event organizers, and customer-service fees have been kept to rates lower than industry standards.

"Our clients appreciate that their customers can buy a barcoded event ticket, make meal and seminar selections, purchase a CD download, receive an electronic coupon for future sales and make a donation to their favorite charity-and not be hit with a high ‘convenience fee' or service charge," said Schaaf, who created the original YourTicketZone in 2002 as a part-time project, and tested it on individual concert tours.

YourTicketZone clients have included bands such as Hillsong United, Jars of Clay, Starfield, Casting Crowns and Thousand Foot Krutch. Conference and event clients of YourTicketZone--which has a partnership with Integrity Music--have included Unite in Worship and the Revolution Rewind conference.

Schaaf worked for CMC Distribution for 18 years until 2008, when David C. Cook Distribution Canada acquired the Canadian Christian music distributor.