Christian Retailing

Strang Book Group’s specials in virtual show Print Email
Written by Eric Tiansay   
Thursday, 15 October 2009 02:30 PM America/New_York
Strang Book Group is offering its specials to Christian retailers in the Virtual Christmas Showcase, an online exhibition and training event.

More than 20 suppliers have so far signed on for the Virtual Christmas Showcase--running Sept. 30-Nov. 30--hosted by Christian Retailing magazine and focused on the holiday season. In addition to highlighting products and specials, the online event also includes interviews, new release spotlights and other offers. The virtual show has drawn nearly 1,000 visitors since it began Sept. 30, with more than 3,300 page views.

Specials from several imprints of Strang Book Group include up to a 50% discount and free freight with qualified orders. Strang Book Group's spotlighted books include Blood in the Sand by Benny Hinn (FrontLine); Fear Fighters by Jentezen Franklin (Charisma House); Angels on Assignment by Perry Stone (Charisma House); Jentezen Franklin's The Fasting Kit (Siloam), which includes a DVD for small group use, study guide, journal and the Fasting book; Reinvent Your Life by Alvin Slaughter (Charisma House); and Career Moves by Dondi Scumaci (Excel Books).

Strang Book Group is part of Strang Communications, which publishes Christian Retailing.

The virtual tour also features a Retailer Roundtable on Christmas in which representatives of four leading stores discuss the big issues of the holiday season-from price point and displays to keeping the real spirit of Christmas alive amid all the busyness.

Additionally, the virtual show features a talk with Wayne Bronner, president and CEO of Bronner's CHRISTmas Wonderland in Frankenmuth, Mich., who offers some seasonal advice to Christian retailers in an exclusive interview with Christian Retailing magazine, drawing on lessons learned through the 64-year history of the huge year-round Christmas store visited annually by 2 million people.

The virtual tour also includes a discussion with Crossway Executive Vice President for Sales and Marketing Geoff Dennis on the company's "Share the Good News of Christmas" program, a campaign to see a million copies of the special-edition Share the Good News of Christmas Outreach New Testament delivered to homes across the country via Christian retailers.

Click here to find out more about Strang Book Group's specials and the Virtual Christmas Showcase.