Christian Retailing

Biblica offers low-cost Bibles to retail Print Email
Written by Staff   
Monday, 03 August 2009 01:30 PM America/New_York

New low-cost versions of the NIV Bible and New Testaments are being made available to trade customers through Biblica through an agreement with Zondervan. The complete Bible will retail for $3.99, the New Testament for $1.50.

"We're thrilled with this new arrangement, which allows us to offer our NIV ministry-priced Scripture products through retailers for the first time," said Mike Dworak, Biblica marketing director. "This agreement enables us to serve Christian retailers in their mission to connect with local churches and share God's Word with their community."

The products will feature a four-color cover, two-column format, a Bible reading plan, and an abridged concordance and dictionary. They will be available through STL Distribution North America as well as Spring Arbor, Anchor Distributors and other wholesalers.