Christian Retailing

Cross Border to represent Ne'Qwa Art Print Email
Written by Christine D. Johnson   
Tuesday, 22 January 2013 05:10 PM America/New_York

NeQwa.KinkadeCross Border Sales Agency, Canadian representatives for Precious Moments Inc. (PMI), is now representing Ne’Qwa Art, the newest addition to the PMI family of brands.

Ne’Qwa Art is the creator of ornaments and decorative accessories that are hand-painted on the inside of the glass with the painting in reverse. Ne’Qwa Art revived the technique a decade ago, and its 2013 line includes the works of artists Susan Winget, Thomas Kinkade, Dona Gelsinger, Mary Englebreit and Sarah Summers, among others, each recreated by skilled artisans.

The line enjoys a loyal following in Canada, and PMI Executive Vice President Scott Bryson commended the new representation.

“They are doing a terrific job for us in Canada,” said Bryson. “I am confident that our valued Canadian retailers will share our enthusiasm, and welcome the ability to add Ne’Qwa Art to their Precious Moments and Pipka orders.”

Retailers will have the opportunity to see the new line during the Toronto CGTA Gift Show, International Centre Booth # 3281, Jan. 27-31, and at the Montreal Gift Show, March 24-27, in Booth #4536. Lead artist Trieste Cordova will attend both shows to demonstrate the Ne’Qwa method of delicate hand-painting. Retail buyers will be presented with a keepsake Ne’Qwa ornament.

Cross Border Sales Agency represents all PMI lines, including Precious Moments.