Christian Retailing

Gregg Gift gets 'Legacy' ready for spring Print Email
Written by By Luke Harding   
Monday, 09 November 2009 01:27 PM America/New_York
Enesco division introduces Easter collectibles and garden products

Gregg-flowerpotsGregg Gift Co., a division of Enesco, is introducing a selection of Easter collectibles in its "Legacy of Love" brand, inspired by the eternal love of God and designed by renowned artist Kim Lawrence.

Consisting of six sculpted-stone, resin pieces, this new collection is designed to serve as a reminder of Christ's resurrection. The centerpiece of the collection is a 9.5-inch tall Cross figurine (0-45544-29072-2) proclaiming the message from Luke 24:34. Incorporating symbols of Christ's sacrifice and ascension to heaven, the figurine has 360-degree detailing and inlaid crystal accents. It retails for $25.

Other items include a wall cross, a tabletop centerpiece depicting Christ's ascension and three Easter ornaments. Gregg is also releasing three new "Legacy of Love" figurines that focus on family, fatherly love and unconditional love.

The "Legacy of Love" brand has décor-neutral color palettes and incorporates hints of stone and metal in the sculpting and painting.

Introduced in January 2008, "Legacy of Love" started as a celebration of Christmas. With strong support from retailers, an everyday line quickly followed in the spring. With a fall launch, the new products will be available for February delivery.

Also debuting this season is Gregg's first foray into functional garden merchandise. The garden accessories, available to ship in December and January, are designed to bring the inspiration and beauty of the Scriptures to indoor and outdoor spaces.

As part of Gregg's "In God's Garden" brand, the "Grow with Love" collection includes a three-piece planter set (0-45544-26606-2). The set includes two small herb planters and a water-collecting tray and has a suggested retail price of $14.99.

An art style reminiscent of stained glass was used to capture an image of nesting birds. This scene is accompanied by the sentiment, "All things grow with love" and a reference to Eph. 3:17.

Products include planters, bird feeders and houses, suncatchers, wind chimes, garden banners and heavy-duty garden aprons. Retail price points range from $9.99 to $24.99.

Gregg also offers a prepack containing 56 pieces of these items and a free floor-display (0-45544-26761-8).

These products are available by calling Gregg at 800-447-3440, faxing 800-453-0936 or by visiting www.gregggiftcompany.com or www.enesco.com. All Enesco products can be viewed at www.enesco.com/business.

 

Luke Harding is director of sales and marketing for the inspirational channel at Enesco LLC and Gregg Gift Co.