Mystery Shopper: Top-notch store is tastefully designed and clearly organized |
Monday, 22 November 2010 03:48 PM America/New_York | |
External appearance: The store is on a congested street, so the large store sign towering at the top of other stores on the strip marquee was helpful. In front, four parking slots were "reserved for (store) customers" with signage. Customers must walk down several steps from the parking lot to reach the store or use a ramp. Window display: Three sections of windows faced the parking lot. Other windows also faced the busy street. Shelves with books on wire stands were visible. Entrance: The store name plus "Resources for the Christian Journey" was on a blue strip with white letters across the storefront. The store name along with "books and Bibles, church supplies, gifts, music and cards" was on the door. A stack of gray baskets sat to the right. |
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