Christian Retailing

HEAVY ON HEARTS Print Email
Written by Staff   
Wednesday, 09 February 2011 09:43 AM America/New_York

Christian retail offers for the week of Feb. 7

Hearts abound in the lead-up to Valentine’s Day. There is the big red one one that features on the cover of Hawk Nelson’s new Crazy Love, featured on sale at Mardel Christian & Education for $9.99, while it is priced at $13.99 by LifeWay Christian Stores in its spotlight.

Then there are the heart-shaped price stickers on LifeWay's emailing promotion offering up to 65% off Bibles. Among the savings are The NASB/The Message Parallel Bible (reduced from $64.99 to $19.99), The Lucado Life Lessons Study Bible (from $49.99 to $24.99) and the NIV Adventure Bible (from $27.99 to $16.79).

In addition Hawk Nelson's new album, LifeWay has NeedToBreathe's The Outsiders and Michael W. Smith's A New Hallelujah each available for $5, while the deluxe edition of Francesca Battistelli's My Paper Heart is priced at $7.99.

At Mardel, Crazy Love is twinned with The Light Sides, acoustic versions of previous Hawk Nelson hits, for $13.99. Other music offers include Josh Wilson's See You, available for $7.99, while $5 deals include Arriving by Chris Tomlin, Speaking Louder Than Before by Jeremy Camp and We Need Each Other by Sanctus Real.

Berean Christian Stores focuses on gifts, reminding shoppers that “Berean has the WillowTree figurine your Valentine is asking for.” Also promoted are a range of DaySpring cards, including VeggieTales and Precious Moments valentines for $2.99 a pack.

Parable stores offer a free card with every nine bought through its DaySpring customer loyalty card. The main focus of the group's email promotion, however, is From Hopeless to Honored, by Michael Oher, the football star whose story was depicted in the hit movie, The Blind Side. Regular price $26, it is offered online for $16.97.