Where can I get everyday merchandising items?

The basics are always the basics, and merchandising items are always a priority. You can approach acquiring the items you need in several ways:

If you are part of a marketing group such as Munce or Parable, stickers, signs and other items are available through them. Many provide seasonal point-of-sale (P.O.S.) posters and shelf-talkers, as well.

Local office supply stores offer plexy sign holders, pricing guns, mailing supplies and other store products. Most of these stores have catalogs to keep for further reference.

To enlarge your resources even more, the Web is full of companies that offer just about anything you could ever want. Make sure that you know exactly what you are ordering, since many items are not returnable.

Last but not least, many of your vendors will have point-of-purchase (P.O.P.) materials that will aid you in selling their product. Gift-wrap companies offer tags that can be personalized for your store, and shopping bags of all types and prices.

Whichever method you choose, shop around. And, when starting out, don't be too frivolous or you will find yourself spending far too much of your proceeds.

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