(Tyndale House Publishers) by Ohio State University (OSU) football coach Jim Tressel will be ranked No. 3 on the New York Times' best-seller list in the Hardcover Advice category for the week of Aug. 3.

Released July 15, the book has sold nearly 20,000 copies in its first week, producing nearly identical sales figures as Quiet Strength by Indianapolis Colts coach Tony Dungy, when it was released a year ago, Tyndale officials said. Dungy's memoir reached No. 1 on the New York Times Hardcover Nonfiction list and has more than a million copies in print.

"Like Tony Dungy last year, and now with Tressel, it's overwhelming to see such huge lines and enormous unit sales at signing stores," said Ron Beers, senior vice president and group publisher for Tyndale. "We knew Jim Tressel was well-known and respected as a football coach, but we didn't realize the extent of that respect for the coach in all leadership circles both in Ohio and around the country."

Tressel recently promoted the book, co-written with Chris Fabry, by appearing at eight book signings as well as conducting more than 75 book-related interviews. Tressel will contribute profits from The Winners Manual to the William Oxley Thompson Memorial Library Renovation Fund at OSU.