Thomas Nelson's Bible Group is partnering with the management groups for the Bookstore Manager and IBID/IRT inventory systems to provide their users with updated content on the Felt Needs categorization for Bible products from all publishers. They have developed a database of products using data available through PubTrack for titles, BISAC codes and publishing houses and have assigned each title to a felt need category.

The publisher anticipates that retailers who utilize the P.O.S. systems will be receiving their transmission in late July or early August.

Retail partners utilizing the Felt Needs Bible Merchandising System who don't subscribe to either of the inventory systems will be mailed an update. Thomas Nelson plans to provide these updates twice a year.

The goal of the publisher-neutral Felt Needs Bible Merchandising System developed by Thomas Nelson is to help simplify the shopping experience by enabling consumers to quickly find a Bible, using simple color-coded, need-based signage and a clearly defined shopping guide categorized by customer need. The system officially launched in early 2007 and continues to positively impact overall Bible sales.