Christian market focus at Hollywood conference |
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Wednesday, 11 October 2006 08:00 PM America/New_York |
Christian-industry consultant Jim Seybert is to host a roundtable on “Working with the Christian Market” at the 18th Annual EPM Entertainment Media Conference, Nov. 12-14 in Universal City, Calif. Conference organizers have asked Seybert for a third time to provide attendees with a “big picture” perspective on the Christian products industry and on the consumers who purchase Christian-themed products. Seybert also wrote EPM's Guide to the Christian Market, published in 2004.
“Due to success stories … there is a lot of interest in the Christian industry,” Seybert said. “Smart marketers see the faith-friendly demographic as one that is a long way from being played out, and they want to know how to get a piece of the opportunity.”
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