'To Own a Dragon' to reprint after one week Print
Sunday, 19 March 2006 07:00 PM America/New_York

NavPress announced that To Own a Dragon by Donald Miller will reprint, just one week after its release, due to increased demand and advance orders.

NavPress Marketing Director Mike Kennedy said he expects that To Own a Dragon will be one of the highest-profile releases for NavPress during 2006.

“We have generated a great deal of excitement around (Miller) and the book through an extensive viral marketing campaign and pre-promotion efforts, and are only in our initial phase of marketing,” Kennedy said.

Miller's last book, Blue Like Jazz (Nelson Books, 2003), has sold more than 450,000 copies.