Barbour realigns marketing and sales Print
Wednesday, 15 March 2006 07:00 PM America/New_York

Barbour Publishing is making several changes to its marketing department to align with its sales team. Previously a separate department, the marketing team will report directly to Bill Westfall, who has been named vice president of sales and marketing.

As part of the reorganization, Jason Anzalone, who has been with Barbour for three years as marketing manager, has been promoted to director of marketing. In his expanded role, Anzalone will be responsible for all trade and consumer marketing programs including advertising, publicity and promotions. He also will oversee Barbour's marketing personnel.