Sampling system tops 500 stores Print
Sunday, 21 August 2005 08:00 PM America/New_York

Integra GP has announced that with the addition of Western Christian Stores in the San Francisco Bay area, its AudioSELECT digital music sampling system has surpassed the 500-user store mark, seven months after topping the 400-user store level.

“The industry response to AudioSELECT has been amazing and shows no sign of letting up,” said David Amster, Integra GP CEO. “We now regularly hear from new stores adding AudioSELECT that they heard about it from one or more of their music sales reps.”

Thirty-six percent of the new stores have converted from competing systems with 51% from stores previously using just traditional demos and the remaining 13% from overseas retailers, Integra GP said in a statement. The Nashville company also announced that it will be adding a feature to highlight the new “Dual Disc” CD/DVD products being released. It is also releasing a feature that highlights books written by recording artists.

Integra GP is a retail solutions group providing consulting in the fields of store planning/design and interactive sampling/merchandising systems, and a leading supplier of display fixtures, acrylic shelving and interior signage systems.