Howard Books has announced that Jennifer Smith has been promoted to vice president, director of publicity.
Smith came to Howard Books in October 2010, from the company’s New York offices, where she oversaw publicity for Simon & Schuster Audio. Prior to that, she was the director of publicity and marketing for one of Simon & Schuster’s distribution clients.
Before her career in publishing, she spent several years as a news director and producer for national television and radio networks and is a guest lecturer at various colleges and universities, specifically talking about publicity, book publishing and the climate of our marketplace.
Since joining the Howard team, Smith has been an integral part of our growing success and has helped cement Howard Books’ reputation in the marketplace as the foremost publisher of Inspirational/Christian books.
She has been diligent in assuring our books and authors get the attention they deserve across mainstream and Christian media platforms, and has helped our imprint launch more than 30 titles to the New York Times best-seller list, including: EntreLeadership, An Invisible Thread, Kisses from Katie, Illusion, Waking up in Heaven, Angels Walking, Emotions, Where a Man Stands, The Traitor's Wife, Rise of Isis and many more.
In 2013 she led campaigns for some of the company’s most successful titles, including No. 1 NYT best-sellers Happy, Happy, Happy and Sicology 1. In addition, she has fostered relationships with and spearheaded campaigns for many best-selling authors, including A&E’s Duck Dynasty Family, TLC’s Duggar family, the stars of TLC’s The Little Couple, Wm. Paul Young, Tim Conway, Karen Kingsbury, Charles Stanley, Darryl Strawberry, Jay Sekulow and many others.
Smith’s ability to navigate media relationships as well as lead her team has proven instrumental in helping to grow the Howard Books division to what it is today.