|Meet the Artist: Third Day|
|Written by Felicia Abraham|
|Tuesday, 28 September 2010 11:41 AM America/New_York|
GRAMMY- and GMA Dove Award-winning band Third Day sees the release of Move (Essential Records/Provident Label Group/Provident-Integrity Distribution) on Oct. 19. Frontman Mac Powell, bass player Tai Anderson, drummer David Carr and guitarist Mark Lee talked with Christian Retailing about the music and ministry of the band's latest recording.
Your new album is simply titled—Move. How did you come up with the name?
You recorded Move in your new Atlanta studio, The Quarry, and in The Smoakstack. What was that like?
Then, Paul Moak, the producer, took the tracks to his studio, The Smoakstack, and really finished the project well. His care for this project was unrivaled. He was also extremely quick too, so we were constantly hearing the songs sounding better and better. This project avoided the freak-out stage where you wonder if you've made a huge mistake and committed career suicide. The songs started great and just got better and better.
Why did you choose "Lift Up Your Face" as the first radio single?
The first single for us is more about setting a fresh tone for the project. It will be followed by some more "core" radio songs, but for the first single, we look for something with edge. We're established enough to get away with it, and a lot of radio programmers tell us on the road that they look forward to our projects for songs that can move the needle a bit from status quo. Mac's voice is so signature that it allows us to take some chances musically that a newer band wouldn't be able to.
What are some of the album's other highlights?
If you had to pick a favorite song on the album, which would it be?
(David Carr) (My) favorite song would be "Children of God." It just moves me as I think of myself as a child in the eyes of God.
(Lee) "Surrender" is my favorite Third Day song right now.
(Mac Powell) My favorite song is "Children of God." There is something really special about that song, and I love being reminded of the message from 1 John 3:1 that says, "How great is the love the Father has lavished upon us that we should be called children of God."
What is special to you about the sound or the lyrics of this album overall?
How would you describe Third Day as a band today, in the way you've developed through the years?
What vision do you have for the future of the band?
What's next in touring?
What are your thoughts for the Christian retailers who will be selling your new album?
(Carr) Thank you to Christian retailers for helping us do what we do. To think that our records are in thousands of Christian stores amongst so much other talent is humbling. We are grateful for all of the employees (most of whom we will never meet) who believe in what Third Day is about and who are spreading the Word of God through music. We are glad to be a part of the experience!
(Lee) When people think about Third Day, they have a certain idea that comes to mind: fun Southern rock with a strong worship element. Move is the first time that we've ever really captured that feel on a record. There are some great rock moments and some powerful worship moments--something is on there for everyone. We're excited about sharing these new songs with our longtime listeners, and we hope to make a lot of new fans as well. We look forward to partnering with Christian retailers in getting this music out to the masses.
(Powell) When you have been around for as long as we have, you come to realize very quickly that we don't achieve success on our own. There are so many people behind the scenes sharing our music with others and getting our music out to the masses. Christian retail has been a key element in the success of Third Day, and if it weren't for them, we wouldn't still be here doing this.