Christian Retailing

PRODUCT NEWS Books & Bibles Bible Beat March 2013
Bible Beat March 2013 PDF Print E-mail
Written by Leslie Santamaria   
Wednesday, 06 February 2013 04:40 PM EST

NIVCollegeDevotionalBibleZondervan aims to meet the needs of college students with the NIV College Devotional Bible, on sale in stores the middle of last month. Available in hardcover for $34.99 and navy/red Italian Duo-Tone for $49.99, the college edition aims to help students deepen their walk with Christ and find God’s Word as their most important source during their pivotal college years. The Bible includes 222 school-year devotions with a storytelling approach, a practical reading plan for the school year, a quick-start guide that shows students how to get the most out of reading the Bible and a subject index. 


NIVHomeschoolMomsBibleHomeschoolers are a key audience for the Christian market, and Zondervan is appealing to that demographic with the NIV Homeschool Mom’s Bible, in stores March 12. Its devotions aim to encourage and strengthen mothers who educate their children at home. Available in hardcover for $34.99 and hot pink Italian Duo-Tone for $49.99, the Bible includes a full year’s worth of devotions written by a homeschooler for homeschoolers.


KJVCheckbookBibleThomas Nelson is offering two portable-size Bibles each in King James and New King James versions. The KJV Checkbook Bible includes in-text subject headings, self-pronouncing text and the words of Christ in red, and the NKJV Checkbook Bible features in-text chapter headings, translation and textual footnotes and the words of Christ in red. The publisher has sold more than 900,000 checkbook Bibles. Releasing this month, the Bibles come in turquoise or Forget-Me-Not blue, and each retails for $29.99.


KJVCompactUltraThinBlueTaupeHolman Bible Publishers’ KJV Compact UltraThin Bible brings the King James Version to readers in three bindings, mahogany, pink/brown and blue/taupe, each retailing for $24.99. Features include four full-color maps, a presentation page and a two-piece, die-cut gift box. The simulated-leather editions are available this month from B&H Publishing Group.


LifeAppPersonalTuToneTyndale House Publishers continues to market its top study Bible with the Life Application Study Bible, Personal Size, TuTone in a brown/tan color combination, releasing March 1. Feature the New Living Translation, it features nearly 10,000 Life Application notes and features to help readers apply God’s truth to daily life. The leather edition retails for $59.99.