Christian Retailing

GIFTS BEAT: AHAVA skincare, Resurrection Sculpture Cross, 'Know Him Kids' baby and children's apparel Print Email
Monday, 10 November 2008 12:00 AM America/New_York

altDivinity Boutique’s line of personalized, faith-based accessories has stores making repeat orders. In six months from its March launch, the "PEGZ" line had sold more than 1 million of its 21 charm designs. The $1 charms are pushed through the holes of shoes or the other products in the line—bookmarks, journals and bracelets. New products are on the way in 2009. 

A skincare line from the Dead Sea in Israel is now being sold at Christian retail. AHAVA uses minerals, salts and botanicals from the region to create products for men and women, including Energizing Body Mud Mask, Multi-Vitamin Dry Oil, Purifying Mud Mask, Mud Exfoliator and Protective Moisturizer SPF 15. Products retail from $7.50 to $90.  
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Crosses continue to be popular especially at Easter. Lighthouse Christian Products introduces the Resurrection Sculpture Cross ($26.99) next month. This 11-by-7-inch cross features John 11:25, a sculpted image of the empty tomb at the bottom and a metal dove charm accent at the top. It comes with a Power of the Cross booklet.

New Creative, the top supplier of flags in the Christian market, is expanding its line of horizontal designs. The initial release in January sold well and led the company to add three designs this month. Two designs under the National Geographic license are Hummingbird and Solar System, each $12 for the large flag and $6 for the garden flag. A third design by Janet Amendola featuring cardinals, hummingbirds, blue jays, a robin and goldfinches eating near a feeder is called Garden Life ($10, large flag; $5, garden flag).

"Know Him Kids" baby and children’s apparel, released by Know Him in July, will expand in January with two or three new character sets. The initial rollout included bibs, onesies, T-shirts and other apparel with a design—a turtle, whale, train, caterpillar, frog or owl—and a related saying. For example, the train design reads: "Trained to know Jesus."