Christian Retailing

Master Books to publish Ark Encounter products Print Email
Written by Taylor Berglund   
Thursday, 19 November 2015 11:05 AM America/New_York

ark-encounter-constructionMaster Books, a division of New Leaf Publishing Group, announced Wednesday a licensing agreement with Answers in Genesis (AIG) for AIG's Ark Encounter attraction, slated to open next summer. The agreement is a worldwide exclusive contract for all book products derived from the Ark Encounter research, production and the ark itself.

Under the agreement, Master Books will release resources for adults as well as for children preschool age and older. For 2016, the publisher has a minimum of eight titles scheduled for release.

Located in Williamstown, Kentucky, Ark Encounter is an exact scale replica of Noah’s ark and, upon completion, will be the largest timber-frame structure in North America. The Ark Encounter will eventually include daily live animal and bird shows, an extensive interactive children’s area, live entertainment, themed restaurants, creative food outposts and shopping opportunities.

Ken Ham, AIG president, CEO and founder, believes the Ark Encounter will be a significant outreach opportunity. Early research shows it may reach more than 1.6 million people each year.