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HarperCollins launches Brazilian subsidiary Print Email
Written by Taylor Berglund   
Thursday, 06 August 2015 03:46 PM America/New_York

ThomasNelsonBrasil-webHarperCollins announced the formation of HarperCollins Brasil on Monday. The new subsidiary combines the existing Thomas Nelson Brasil and Harlequin Brasil with HarperCollins' joint venture partner Ediouro Group.

HarperCollins Brasil will publish both Brazilian authors and titles from HarperCollins imprints from around the world, including Christian books. The new structure aligns Brazil with the HarperCollins strategy to build on existing infrastructures and relationships to grow its authors' international presence and publish outside of the English language, as has been done in Germany, Poland, Nordic, Holland, Japan and Spain.

"We're excited to announce this new organization and investment in Brazil, and are committed to expanding our capabilities to better serve authors there," said Brian Murray, president and CEO of HarperCollins Publishers. "This gives us greater scale in a critical and growing market, and is another step in our plans to publish our diverse list of authors globally, while also publishing local authors."

Antonio Araujo will serve as executive director of HarperCollins Brasil and is responsible for operations and finance.

"Since 2006, we have had a successful joint venture with Ediouro, experiencing profitable growth nearly every year since our founding,"  said Tod Shuttleworth, senior vice president of international publishing, HarperCollins. "We believe we can achieve similar success with the expanded program under HarperCollins Brasil."

Jorge Carneiro, CEO of Ediouro, is also pleased with the new venture. 

"We are delighted to expand our relationship with HarperCollins in an effort to align our work in commercial fiction and nonfiction," Carneiro said. "HarperCollins' rich heritage and content coupled with our proven capabilities in editorial, marketing, sales and distribution creates a powerful combination.  We look forward to building the business together."

Ediouro will continue to publish a literary and Catholic trade list outside the joint venture as well as continue with its other non-trade publishing businesses.