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Kerusso to launch 'War Room' product line Print Email
Written by Jeremy Burns   
Wednesday, 27 May 2015 05:38 PM America/New_York

WarRoomMoviePosterKerusso has announced a new partnership with the Kendrick Brothers, producers of hit faith-based films such as Courageous, Fireproof and the upcoming War Room. The partnership grants Kerusso rights to produce officially licensed merchandise and apparel for the upcoming film, which hits theaters Aug. 28.

“Working on a film like War Room is a blessing,” said Vic Kennett, Kerusso founder and CEO. “It is always exciting to work on officially licensed products for movies, especially when it is for the Kendrick brothers. Their films are so powerful! They can literally change your life.”

In War Room, Tony and Elizabeth Jordan seem have it all—great jobs, a beautiful daughter and their dream house. Those appearances are deceiving, however, as Tony and Elizabeth Jordan’s world is actually crumbling under the strain of a failing marriage. As Tony pursues worldly success at the expense of his family life, Elizabeth is challenged by a new client to establish a "war room" for prayer and establish a spiritual battle plan for her family.

War Room marks the third movie from the Kendrick brothers to which Kerusso has held official rights. Kerusso previously partnered with the Kendrick brothers for Fireproof (2008) and Courageous (2011).

“It is important that we partnered with a company that shares the same passion for spreading God’s Word as our movies,” said Alex Kendrick, the film’s director and co-writer. “We have such a great history of working with Kerusso that it just made that decision an easy one.”