Christian Retailing

NEWSLETTERS Current Issue ICRS: Novelists put retailers at ease at trends workshop
ICRS: Novelists put retailers at ease at trends workshop PDF Print E-mail
Written by Ann Byle   
Thursday, 26 June 2014 09:41 AM EDT

CynthiaRuchti-webTwelve Christian novelists took the stage Tuesday afternoon, June 24, for the Christian Fiction Trends Workshop: Celebrating Story at the International Christian Retail Show (ICRS). The dozen authors write in genres that ranged from historical to suspense, fantasy to contemporary.

Sponsored by American Christian Fiction Writers (ACFW), the event was hosted by Cynthia Ruchti, ACFW’s professional relations liaison.

“The world hasn’t lost it’s love of story, and God hasn’t lost His love of using stories to spread His word,” said Ruchti in her introductory remarks.

The authors—Karen Witemeyer, Tessa Afshar, Creston Mapes, Colleen Coble, Melody Carlson, Robin Jones Gunn, Patrick W. Carr, Sarah Loudin Thomas, Cindy Woodsmall, Vanessa Miller and David and Diane Munson—answered a variety of questions posed by Ruchti, including: “What are you seeing as trends in the Christian fiction you are reading?” and “What kinds of author events and ministry partnerships are you seeing at Christian retailers?”

The authors listed trends such as the popularity of historicals and growth in suspense. Young adults and new adult genres are popular, as is Amish fiction, they said.

“The quality of Christian fiction is improving,” said Mapes, author of Sky Zone (David C Cook)from “The Crittendon Files” series.

Authors also talked about events that offered “value-added” levels, such as bringing food to a book signing to help local charities; library events; Skype calls with book clubs; and bookstores becoming a community gathering place.

Coble urged retailers to use social media, as well as tap into the social media of visiting authors, to gather fans and keep readers informed of events and news.

“If you’re not using Facebook and Twitter and other social media, you need to,” Coble said.

After the panel discussion, authors mingled with the approximately 75 attendees to answer questions, meet retailers and talk about their books. Several door prizes were given away at the end of the event, and guests were invited to take a bag of books by the authors.

“We Christian authors are on your side,” Ruchti said. “You are our preferred place to have people purchase our books.”

 

In this current issue:

Worthy launches Inspired imprint, hires Pamela Clements

News image

Worthy Publishing has named Pamela Clements vice president and associate...

READ MORE

Hallmark Channel to air Karen Kingsbury movies

News image

Hallmark Channel recently announced the development of two all-new Original...

READ MORE

Christian Product Expo Murfreesboro gathers independent retailers

News image

Munce Group hosted independent Christian retailers Sept. 21-23 for the...

READ MORE

Christian Authors Network honors retailers at Munce-hosted expo

News image

The Christian Authors Network (CAN) presented three retailers with books...

READ MORE

David C Cook restructures, promotes Michelle Anthony

News image

David C Cook has merged all of the company’s learning-resource...

READ MORE

GMA Canada announces 36th Annual Covenant Award nominees

News image

Gospel Music Association (GMA) Canada has announced the nominees for...

READ MORE

‘Be the Message’ becomes ‘New York Times’ best-seller

News image

Houston-based megachurch pastors Kerry and Chris Shook’s latest book, Be...

READ MORE

Wanda Brunstetter reaches book-sales milestone

News image

Sales of Wanda E. Brunstetter’s books have topped 8 million...

READ MORE

Jay Sekulow's ‘Rise of ISIS’ becomes ‘New York Times’ best-seller

News image

Howard Books’ Rise of ISIS: A Threat We Can’t Ignore...

READ MORE

Send The Light partners with Fair Trade organization

News image

Send The Light Distribution has partnered with Gifts With a...

READ MORE

Revell joke book for kids sells half-million copies

News image

Revell, a division of Baker Publishing Group, has announced that...

READ MORE

Xulon launches political imprint

News image

Xulon Press and parent Salem Communications launched a new politically...

READ MORE
100%
-
+
0
Show options

a