Christian Retailing

NEWSLETTERS Current Issue CBA: Christian store sales up in 2013
CBA: Christian store sales up in 2013 PDF Print E-mail
Written by Christine D. Johnson   
Thursday, 08 May 2014 11:09 AM EDT

CBALogo-webChristian stores sales saw an increase of 2.9% in 2013 over 2012, according to the 2014 CBA State of the Industry Report released this week, but consumer buying patterns shifted dramatically in 2013, according to the Christian retail association.

Fourth-quarter 2013 sales were down 6.9% in 2013, but sales were up in the second and third quarters, 12.6% and 8.8%, respectively, according to data from CBA’s CROSS:SCAN sales reporting service. CBA noted several factors affecting sales: earlier shopping for Christmas, economic uncertainty and limited fourth-quarter product-release performance.

The number of Christian retail store closings also increased.

“Store closings increased to a 49 net loss in 2013 from 39 in 2012,” CBA reported. “The loss is less than 2011’s peak of 63 stores. The loss of mid-level chains drastically cut store counts, including the closure of 38 Cokesbury stores that consolidated into one Internet-only store (not counting 19 seminary stores). Eighteen new stores opened in 2013, up from 15 in 2012. About 63% of Christian stores have been in business more than 15 years.”

In terms of category sales, church supplies had the largest category increase, according to the report. Gift and specialty categories were up about 6% in unit share and about 3% in revenue share.

CBA added select data to the report this year from a CBA Christian-supplier CEO survey.

“About 32% of CEOs responding reported flat or no growth,” CBA said. “Most suppliers reported growth rates of less than 5%, while 28% of respondents reported 10% or more growth.”

 

In this current issue:

Pastor Chris Hill encourages Christian products industry

News image

Attendees of CBA’s Unite 2016 in Cincinnati participated in a...

READ MORE

Kay Arthur wins Golden Scroll Lifetime Achievement Award

News image

Torry Martin, a humorist with long red hair and lots...

READ MORE

ECPA to honor IVP's Bob Fryling

News image

The Evangelical Christian Publishers Association will honor Bob Fryling with...

READ MORE

Vote for the best products of 2015

News image

Christian Retailing invites Christian retailers, publishers and all who work...

READ MORE

NRF: Significant spending boost expected this Easter

News image

Americans anticipate spending more than ever on Easter this year....

READ MORE

B&H Kids' Bibleman gets reboot

News image

B&H Kids is promoting the fall release of Bibleman: The...

READ MORE

Harvest House Publishers celebrates coloring book success

News image

Harvest House Publishers announced Friday that its new coloring book...

READ MORE

‘Living Forward’ hits best-seller lists

News image

Living Forward by Michael Hyatt and Daniel Harkavy has achieved wide...

READ MORE

‘Outreach’ honors IVP titles

News image

Outreach magazine honored six IVP titles as part of the...

READ MORE

Study: Digital payments see 20 percent boost globally

News image

A new study from Juniper Research has found the annual...

READ MORE

‘Miracles From Heaven’ debuts in box office top 3

News image

Miracles From Heaven debuted in theaters to strong reviews and...

READ MORE

Oasis, Tyndale partner on ‘Africa Study Bible’

News image

Major Christian organizations, led by Oasis International, are joining together...

READ MORE
100%
-
+
0
Show options

a