Christian Retailing

NEWSLETTERS Current Issue Social media helps drive demand for FaithWords devotional
Social media helps drive demand for FaithWords devotional PDF Print E-mail
Written by Jeremy Burns   
Monday, 21 April 2014 02:04 PM EDT

JesusDaily-webFaithWords is increasing its first printing run for Jesus Daily to 100,000. The larger print run for the book by Aaron Tabor, M.D., is based on demand from booksellers and shows the power of social media.

Jesus Daily is a 365-day devotional based on themes from Facebook’s No. 1 "most engaging page” in the world, the publisher said. Nearly 26 million people have “liked” the Facebook page.

Using creative design elements and interactive activities, Tabor’s book challenges readers to respond to each daily reflection using a variety of social media tools.

 

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