Christian Retailing

NEWSLETTERS Current Issue ‘Mercy Rule’ gives Kirk Cameron second consecutive No. 1 DVD
‘Mercy Rule’ gives Kirk Cameron second consecutive No. 1 DVD PDF Print E-mail
Written by Jeremy Burns   
Thursday, 27 February 2014 09:41 AM EST

MercyRuleKirkCameron-webKirk Cameron’s Mercy Rule has debuted as the highest-selling DVD in Christian retail in its first week. Released Feb. 14 by the actor’s CAMFAM Studios, Mercy Rule follows on the heels of Cameron’s Unstoppable, which was also the No. 1 best-selling DVD in Christian retail during its release week in late January. 

Mercy Rule is available on DVD from Family Christian Stores, the film's exclusive brick-and-mortar retailer.

Mercy Rule has truly struck a chord with Family Christian customers,” said Family Christian CEO Cliff Bartow. It is a movie that the whole family can enjoy, and its message of families supporting each other through life's challenges really resonates with our customers.”

Mercy Rule tells the story of a father and son who are facing their own unique challenges. The father (Cameron) is working to save his business from a corrupt lobbyist. The son is trying to find his place on his Little League baseball team. Behind both is a loyal, encouraging family.

“Our hope is that Mercy Rule can be to families what Fireproof was to marriages,” said Cameron, who plays husband to his real-life wife, Chelsea, in the film.

The movie also includes a discussion guide that helps families who want to start conversations around the themes in the film.

“Christian families are clamoring for high-quality, faith- and family-friendly entertainment,” Bartow said. “Through our partnership with CAMFAM Studios, Family Christian looks forward to continuing to deliver the best in Christian entertainment to our customers for years to come.”

Family Christian will donate a portion of the sale of each Mercy Rule DVD to support the Camerons’ Camp Firefly, which provides seriously ill children and their families an all-expenses-paid, weeklong vacation at the camp outside of Atlanta.

 

In this current issue:

Retailers expect holiday return fraud of $3.8 billion

News image

Techniques and processes put in place to thwart criminal activity...

READ MORE

Lifetime's 'Designing Spaces' to feature Family Christian Stores

News image

Award-winning home improvement show Designing Spaces will feature Family Christian...

READ MORE

Merry Christmas from ‘Christian Retailing’

News image

There will be no Christian Retailing Update on Christmas Day,...

READ MORE

Interactive B&H Bible storybook tops CBA list

News image

B&H Kids’ The Big Picture Interactive Storybook Bible is No. 1on...

READ MORE

IVP’s ‘Teach Us to Want’ named CT Book of the Year

News image

Christianity Today (CT) magazine has named its 2015 Book Awards,...

READ MORE

B&H Books celebrates CT Award of Merit

News image

B&H Publishing Group’s The Measure of Success by Carolyn McCulley...

READ MORE

Carpentree opens AmericasMart Atlanta showroom

News image

Carpentree has announced the opening of a new gift and...

READ MORE

Elementary students help translate the NIrV Bible

News image

Zonderkidz presented new Bibles to the fifth and sixth grade...

READ MORE

Author Jane Kirkpatrick celebrates sales milestone

News image

Award-winning author Jane Kirkpatrick now has more than 1 million...

READ MORE

Nielsen: Teens prefer print to e-books

News image

Teens are known to be early adopters of new technology...

READ MORE

Religious presses see September sales boost

News image

Faith-based publishers saw sales rise in September, according to the...

READ MORE

Author Don Gossett leaves legacy of praise

News image

Best-selling Whitaker House author Don Gossett died Wednesday, Dec. 10,...

READ MORE
100%
-
+
0
Show options

a