Christian Retailing

NEWSLETTERS Current Issue Duck Commander books help maximize Simon & Schuster profits
Duck Commander books help maximize Simon & Schuster profits PDF Print E-mail
Written by Jeremy Burns   
Thursday, 20 February 2014 10:46 AM EST

HappyHappyHappy-webThe Robertson clan of Duck Dynasty fame helped drive CBS Corporation’s fourth-quarter profits to record levels. In an interview with Publishers Marketplace, Carolyn Reidy, CEO Simon & Schuster, which is part of CBS Corp., pointed to the best-selling Duck Commander books—including Si-Cology 1 by Si Robertson, Happy, Happy, Happy by Phil Robertson and The Duck Commander Family by Willie and Korie Robertson (all published by Howard Books, an imprint of Simon & Schuster)—as one of two key major properties that drove heavier than normal sales in print.

In CBS’ 2013 earnings release, Simon & Schuster reported fourth-quarter sales of $225 million, an increase of $10 million from the last quarter of 2012. The publisher’s 2013 total sales tally was $809 million, up $19 million versus the year before. The release said that the higher sales “reflect growth in print book sales.”

“We are really grateful for the support we receive from Simon & Schuster for our Christian publishing program,” said Jonathan Merkh, vice president and publisher of Howard Books. “2013 was a tremendous year for Howard Books with the Duck Commander brand and many other great authors, and a terrific reminder of the power of our publishing and editorial efforts in combination with the larger S&S sales and distribution infrastructure. We hope to build on this year's success.”

 

In this current issue:

Simon & Schuster inks deal with Amazon

News image

Simon & Schuster and Amazon have reached a multi-year agreement...

READ MORE

ECPA announces Top Shelf Awards

News image

The art and science of book design was celebrated Tuesday,...

READ MORE

Nazarene Publishing House set to close

News image

Nazarene Publishing House (NPH) and Beacon Hill Press of Kansas...

READ MORE

Mandisa's ‘Good Morning’ certified Gold

News image

On the heels of receiving her first Gospel Music Association...

READ MORE

Apple Pay launches for mobile purchasers

News image

Apple has announced that customers can start making payments with...

READ MORE

Barbour fiction dominates ECPA’s best-seller list

News image

Barbour Publishing has announced that its fiction titles currently hold...

READ MORE

'Inspirational' bands receive American Music Awards nominations

News image

Casting Crowns, Newsboys and Hillsong United have been nominated for...

READ MORE

Stephen Mansfield’s timely book receives media attention

News image

New York Times best-selling author Stephen Mansfield is receiving major...

READ MORE

Christian publishers sign with Bookmasters for distribution

News image

Bookmasters has signed new distribution agreements with three Christian publishing...

READ MORE

CBA previews 2015 ICRS, opens exhibitor registration

News image

Nearly 20 representatives from more than a dozen companies were...

READ MORE

Thom Rainer’s church-focused books still going strong

News image

Thom S. Rainer’s I Am a Church Member (B&H Books)...

READ MORE

Dan Rich announces retirement after 40 years in publishing

News image

David C Cook Chief Publishing Officer Dan Rich will retire...

READ MORE
100%
-
+
0
Show options

a