Christian Retailing

More than 30,000 pack Georgia Dome for record-breaking Winter Jam Print Email
Written by Jeremy Burns   
Thursday, 13 February 2014 12:15 PM America/New_York

WinterJam2014DomeSpectacular-webWith more than 30,000 people in attendance at Atlanta’s Georgia Dome on Feb. 8, the inaugural Winter Jam 2014 Dome Spectacular became the biggest single event in the tour’s 19-year history.

Winter Jam's star-filled line-up included Newsboys, Lecrae, Tenth Avenue North, Thousand Foot Krutch, Plumb, NewSong, Colton Dixon, Love & The Outcome, Everfound, Derek Minor and evangelist Nick Hall. Guinness World Record-holding high wire artist Nik Wallenda successfully walked a tightrope across the Georgia Dome, while Duck Dynasty’s Reed Robertson, GRAMMY-nominated multi-Dove Award winner David Crowder and University of Georgia head football coach Mark Richt also made special appearances.

Marking another milestone for the event, more than 500 attendees committed to sponsoring a child through Holt International, the largest one-night sponsorship response in Winter Jam history.

The Winter Jam 2014 Dome Spectacular also featured the all-day “JAM ZONE Presented by KIA,” which drew an estimated 7,500 people. Held at the adjacent World Congress Center, the free expo included a Winter Jam artist autograph booth, food and merchandise vendors and booths for more than 85 local businesses and exhibitors.

“Winter Jam at the Georgia Dome was a historic night for the tour,” said NewSong's Eddie Carswell, creator of Winter Jam. “Our special guests and the JAM ZONE at the World Congress Center helped bring out a record number of people. It was a great night of encouraging Christians in Atlanta and sharing the Gospel with people who don't know Christ.”

Promoted by Premier Productions and presented by Holt International, NewSong’s Winter Jam 2014 Tour Spectacular will hit a total of 48 cities before concluding March 30.