Christian Retailing

NEWSLETTERS Current Issue Harvest House announces corporate restructuring plan
Harvest House announces corporate restructuring plan PDF Print E-mail
Written by Jeremy Burns   
Monday, 10 February 2014 10:49 AM EST

HarvestHouseNew-webHarvest House Publishers has announced a strategic corporate restructuring plan designed to generate new sales opportunities and inject more innovation and efficiency into the company. In response to an ever-changing publishing climate, Harvest House is seeking to better employ the strengths of key personnel.

“God has gifted our company with incredibly talented people, and there were opportunities to implement their strengths in exciting new ways that will benefit the company and our authors as we continue to exercise a forward-thinking outlook in everything we do,” said Harvest House President Bob Hawkins Jr. “With this restructuring, I am confident Harvest House will realize new sales growth, an even more invigorating corporate culture and the achievement of the company’s short- and long-range goals and initiatives.”

The first of the corporate changes is the promotion of Vice President of Editorial LaRae Weikert to executive vice president/editorial. In her expanded executive role, Weikert, a 28-year veteran of Harvest House, will handle more corporate-level responsibilities as she applies her leadership abilities and market insights to the company’s publishing program.

In addition, Barb Sherrill, vice president of marketing, is being promoted to vice president of product development. In this newly created position in the Editorial department, Sherrill will utilize her more than 25 years of industry experience to lead a team of editors in the acquisition and development of gift, youth and children’s books, and will oversee the growth of the company’s fiction line and the establishment of e-products.

In a key change to its infrastructure, Harvest House has also combined the Interactive Media and Design department (IMD) with Marketing, creating the newly formed Marketing Services department. Bryce Williamson, manager of IMD, will now serve as director of marketing services. Williamson brings significant graphic design and marketing experience to this position, as well as an innovative mind-set from his eight years as graphic design manager.

Serving alongside Williamson is Aaron Dillon, former publicist, in his new capacity as marketing services manager. Dillon will assist Williamson in the development of marketing strategies and ensure their efficient implementation.

Other changes at the company include the promotion of Heather Green to manager/corporate development and strategy, and Jeff Marion to the position of covers project manager.

Harvest House is entering its 40th year as an independent, family-run Christian publishing house.

 

In this current issue:

Apple loses appeal in e-book price-fixing case

News image

Apple has lost its appeal against a 2014 court ruling...

READ MORE

Glory Haus to launch Sadie Robertson gift line

News image

Marietta, Georgia-based gift company Glory Haus has announced a new...

READ MORE

Phil Vischer to launch new kids' series

News image

Filmmaker Phil Vischer, a pioneer of Christian children’s media, has...

READ MORE

HarperCollins Christian secures Bible resources partnership

News image

HarperCollins Christian Publishing (HCCP) has announced a new partnership with...

READ MORE

Christian books honored in INDIEFAB Awards

News image

Several key Christian books were honored at Foreword Reviews’ 2014...

READ MORE

Baker Academic title wins Word Award

News image

The Baker Academic title A New Heaven and a New...

READ MORE

ICRS addresses industry concerns but sees big attendance drop

News image

Christian retailers gathered with suppliers and distributors at the Orange...

READ MORE

Integra introduces in-store kiosks to grow wall-art sales

News image

Interactive technology is redefining the way consumers can shop for...

READ MORE

Vendors display skill and scripture with new gift items

News image

Gift vendors at the 2015 International Christian Retail Show displayed...

READ MORE

General Session panelists ‘hug It out’ after heated exchange

News image

Tuesday morning's ICRS General Session was supposed to stay focused...

READ MORE

Don Piper's '90 Minutes in Heaven' draws capacity crowd at ICRS

News image

Faith-based films were big business at ICRS Orlando, with screenings...

READ MORE

Film buzz big among retailers, authors and suppliers

News image

The buzz about films at ICRS took center stage at...

READ MORE
100%
-
+
0
Show options

a