|GMA partners with LifeWay for annual music conference|
|Written by Eric Tiansay|
|Thursday, 17 January 2013 11:00 PM EST|
The Gospel Music Association (GMA) has announced a partnership with LifeWay Christian Resources to host Immerse, the organization's annual industry music conference.
GMA's fifth annual Immerse will be held May 26-29 at LifeWay's headquarters in downtown Nashville. LifeWay’s 21-acre campus allows the conference to be held in one location, with more than 1 million square feet of space for concerts, conferences, networking events and meals, GMA officials said.
"I am grateful to the leadership at LifeWay for opening their extensive campus to Immerse," explained GMA Executive Director Jackie Patillo. "Their commitment to excellence and willingness to facilitate this conference is exciting. This partnership is in keeping with GMA's goal is to bring the music industry together to pour into the lives of our future leaders."nnual Immerse will be held May 26-29 at LifeWay's headquarters in downtown Nashville. LifeWay's 21-acre campus allows the conference to be held in one location, with more than 1 million square feet of space for concerts, conferences, networking events and meals, GMA officials said.
Mike Harland, director of LifeWay Worship, added: "The heart of our calling is to serve churches in their mission of making disciples that will take the gospel to the world. We believe Immerse does that by equipping young creatives with the tools to spread the gospel through music. We are thrilled to be part of it."
Immerse offers up-and-coming songwriters and business professionals to get hands-on training from music industry leaders. Programming for this year's event will include classes in music business, songwriting, artist development and "reVIEWyou," which combines mentoring with a songwriting and performance competition, feedback and on-stage opportunities.